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Confidently Launch

Profitable Proposal Planning Services

Without feeling overwhelmed about marketing, stressed about how much time it will take to get it up and running, or frustration about where to start

Michele Velazquez proposal planner
If you’re a Wedding Planner or Event Planner looking to generate a new stream of revenue and diversify your income while creating even more wedding leads, then you already know that you need to start offering Proposal Planning services.

I’m not here to tell you what you already know!

There’s no need for me to tell you what has already been on your entrepreneurial mind for a while now.

After all, you probably already know that adding Proposal Planning services is the missing ingredient to diversifying your income and getting even more wedding leads than ever before.

You probably also know that Proposal Planning is in its infancy and now is the perfect time to claim your stake in a fast growing industry.

Here is what you might not know:

Even if you are lucky enough to have your own profitable wedding business, adding Proposal Planning services can:

Allow You To Grow Or Break A Plateau

Every business owner at some point has to decide if they want to keep growing their business or allow things to level off and stay in maintenance mode. Proposal Planning provides a tremendous opportunity to add a very profitable revenue stream to your business that is already a natural fit with wedding planning.

Provide A Stream of Revenue During Wedding Off-Season

Proposal Planning does not have an off-season, but the busiest season is October-February. This means that you have an incredible opportunity to earn an entirely new stream of revenue while the wedding season is slow.

Increase Your Leads For Wedding Clients

Helping a client propose puts you in a very unique situation in that you start earning the trust of the couple BEFORE they even get engaged. This makes Proposal Planning the perfect lead into a wedding client.

Increase Visibility of Wedding Business

As you begin promoting Proposal Planning, you will get your business name in front of a whole new audience and increase the visibility of your brand in ways you never thought possible. More visibility equals more opportunities to convert.

Even though the reasons to launch Proposal Planning services are obvious,

The path to doing it successfully
is anything but.

Start offering Proposal Planning? Great!
But how do I get started?

Perhaps in your most focused moments dreaming about growth, you’ve committed to start offering Proposal Planning.

You’ve added Proposal Planning to your website, told a couple colleagues about it, and gotten all giddy about potential revenue.

If you’re super committed, maybe you’ve even posted a few blogs or social media stories about it.

But even with the best intentions, most Wedding Planners end up leaving this on their ever-growing “To-Do When I Get Time” list, allowing competitors to swoop in and get an advantage.

Here is why most Wedding Planners end up never launching Proposal Planning Services:

Without a super clear, step-by-step instruction on how to successfully add Proposal Planning to their services AND how to market it, most Wedding Planners feel completely overwhelmed.

They fall victim to the thought that it will take way too much time to get it up and running or that marketing to the Proposer is just way too difficult.

They get frustrated and lose motivation when they don’t see results right away.

Here is why this is crippling:

As a busy Wedding Planner with clients to serve and wedding marketing to maintain, you literally cannot afford to have this suck up all of your time.

The moment you get overwhelmed or don’t see results from your efforts, you will toss this effort aside and lose the opportunity.

Therefore, properly launching your Proposal Planning services is something that needs to get done right the first time.

And luckily for you, there are very FEW PEOPLE out there doing it right.

In all likelihood, your competitors have either failed at launching Proposal Planning services or they have done so ineffectively and no one is booking them.

Which means, if you get started now, there is a golden opportunity for you to jump in and turn your Proposal Planning offering into something profitable.

That IS, if you can avoid making the same mistakes your competitors are making.

The 3 Biggest Reasons Most Wedding Planners

Do Not Successfully Launch Proposal Planning

(and how to guarantee that you do!)

1)

They Never Get Started
Because They Think It Takes Too Much Time

Adding Proposal Planning services to your existing business isn’t super time consuming, but it does indeed take some time.

How will I find the time to add this when I already have so many clients? How can I find extra hours in my schedule when I am already working to my max capacity?

The time is there, if you make room for it. And it isn’t budgeting time that really scares us entrepreneurs, it is WASTING time that does. Scheduling time won’t seem so daunting if you know exactly what you need to be doing during that time and it specifically moves you towards your goal.

Unfortunately, most entrepreneurs treat adding Proposal Planning as just another thing on their to-do list that they will get to when they have time. But the truth is, if you want to really see the results that Proposal Planning can provide, you have to make time for it.

It’s time to get intentional, schedule the time on your calendar, and march forward. Getting committed and started is the first step.

2)

They’ve tried a “few things”,
but Proposal Planning just “didn’t take off”

You added Proposal Planning to your website, but wonder how come no one is inquiring? You planned one proposal but no one else has shown interest. You wrote a blog post but why didn’t that get you a lead?

Unfortunately, since you don’t see results fast enough, it’s hard to stay committed to one strategy long enough for it to produce a steady stream of Proposal Planning clients.

Offering Proposal Planning is more than just putting up the phrase and hoping people will come. It is about being intentional, consistent, and leveraging what you do have to attract more clients. By developing a successful Proposal Planning strategy, and applying that strategy consistently, your Proposal Planning WILL take off. Adding Proposal Planning is an immensely valuable venture, that when done right, can be incredibly profitable.

3)

They don't understand the Proposal Planning client
or how to market to him

You’ve given thought about how to market to someone looking to plan a proposal. But you get overwhelmed about how different this target market is compared to a bride.

How do I speak to this client? Where do I find them? Should I target them on Instagram or Facebook? What do I say to this client since he is so different from my bride?

All of these questions are important, and they all have their place. But knowing which order you need to explore these questions and how their answers stack upon each other to build the perfect marketing strategy is critical. What you need is a “first do this, then do that” simplified Proposal Planning Blueprint strategy that will give you the momentum and confidence you need to succeed.
Even though Proposal Planning is a quickly growing industry and the potential to make revenue is huge, many will miss out on this opportunity.

And the main reason why is that because even though the barrier to entry is LOW,

The barrier to EFFECTIVE EXECUTION is high!

But as long as you can avoid the same mishaps that your competitors are making, the path is paved for you to create profitable Proposal Planning services.

One that allows you to earn an additional stream of revenue, diversify your income, and get even more wedding leads than before.

The key to all of this is effectively adding Proposal Planning services to your assets and a marketing strategy that converts.

And with your permission, I would love to show you how to create that.

Introducing

Proposal Planning Formula™

The complete implementation guide to successfully add and market Proposal Planning services and start earning additional revenue.

I’ve taken everything I have learned over the last decade about Proposal Planning and marketing marriage proposal services (over 4,000 proposals planned and $5M revenue earned), and channeled it into a comprehensive, step-by-step implementation plan teaching you not only how to effectively start offering Proposal Planning, but to actually EXECUTE a marketing strategy that provides results.

You will learn the strategies behind everything you do but also receive a step-by-step plan to add Proposal Planning services, advertise your new venture, and create an effective marketing strategy.

The end result: You will have a new stream of revenue that will be in place and ready to start making you money for the remainder of your Wedding Planning career.

Michele Velazquez proposal planner

Open for enrollment (but not for long)

Proposal Planning Formula
is the only course of its kind that:

Teaches You How To Quickly Launch

Time is a hot commodity. I show you how to launch Proposal Planning quickly and effectively

Provides You A Complete Marketing Plan

No filler, no fluff. I teach you exactly what you need to do to start getting Proposal Planning clients and start earning additional revenue.

Focuses on Maintenance

Offering and marketing Proposal Planning is half the battle. I teach you how to maintain and leverage the work you have done so the successful results keep repeating themselves.

Here’s how it all breaks down

Module 1:

Discover Your Proposal Planning Niche & Style

Before you can offer Proposal Planning, you need to determine what kind of proposals you want to plan and what kind of client you want to serve. This is critical for knowing who your target market is, how to create messaging that appeals to them, how to brand and price your services, and how to interact with them on social media

Here you will learn about the different target markets in the Proposal Planning world and based on the target market you wish you serve, you will decide on your Proposal Planning niche and style.

Highlights:

  • Learn the 4 target markets in the Proposal Planning industry and what they typically spend on proposals
  • Explore the Pro’s and Con’s of serving each target market
  • Learn the importance of choosing a niche and discover how you will stand out in the Proposal Planning industry
  • See examples of niches that current Proposal Planners specialize in
  • Determine what your Proposal Planning style will be by using our provided examples and worksheet
  • Craft an effective Mission Statement to help your Proposer’s understand what they can expect from you if they hire you

Module 2:

Create Your Proposal Planning Offering

Once you have chosen your target market, niche, and style, you will create your proposal planning offering!

Here you are going to dive in and see a breakdown of what services Proposal Planners offer, learn how to properly price your offer, and create the framework needed to get started servicing customers.

Highlights:

  • Learn the services and sub-services Proposal Planners typically offer
  • Get insight on what Proposal Planners currently charge
  • Create your own pricing guide
  • Discover opportunities to upsell your Proposal Planning services
  • Use our templates to create deliverables
  • Create Proposal Planning Intellectual Property for your brand

Module 3:

Create A Strategy to Add Proposal Planning Service To your Assets

After you have the framework in place to start servicing your customers, it is time to make it official and effectively add Proposal Planning to your assets, so that you can actually attract Proposers!

Here you are going to find out exactly where you should advertise your Proposal Planning services on your website, social media, and other assets and what mistakes you need to avoid when adding the service.

Highlights:

  • Learn the pitfalls to avoid when launching your Proposal Planning offering
  • Explore your commitment to Proposal Planning and budget time appropriately
  • Create a strategy of how to effectively add Proposal Planning to your website, social media, and other assets
  • Use the provided checklist to maximize your Proposal Planning launch

Module 4:

Proposal Planning Marketing Strategy

Without an effective marketing strategy, everything we have done so far will not matter. The key factor in getting Proposal Planning clients NOW is creating marketing that truly speaks to who they are.

In this section, we leave no stone unturned as we reveal all marketing strategies that we have used over the last decade. You will study your target market in detail and learn the irresistible marketing and SEO strategies that will effectively attract them and turn them into customers.

Highlights:

  • Deeply understand the demographics and psychographics of the Proposer
  • Officially launch your Proposal Planning services and claim your stake in the industry
  • Implement our Proposal Planning Social Media Blueprint strategy
  • Discover critical Proposal Planning Hashtags and Keywords
  • Access our social media and blog content calendar
  • Learn our Proposal Planning Blog & SEO Strategy
  • Receive 15 blog topics to get you started
  • Uncover the secrets to getting media coverage
  • Find out how to get referral traffic and linkbacks
  • Walk away realizing the importance of getting referral partners and use our strategy and email template to get started

Module 5:

Maintenance & Growth Plan

The last thing you want to do is to invest all this time and energy into offering Proposal Planning services and then just let it all fizzle away.

In this module we teach you how to maintain and leverage the work you have done in the previous models and give you ideas on how to handle the extra workload.

Highlights:

  • Create an ongoing social media and SEO strategy
  • Develop a portfolio and testimonial strategy
  • Explore how to handle growth instead of fearing you won’t have the time to handle the new workload

Bonus:

How To Repurpose Your Wedding Content

Time is your most precious asset. With this bonus, I teach you how you can save an incredible amount of time by using content you have created in your wedding business and transform it into Proposal Planning content.

2nd Bonus:

"Insta" Promo Strategy

With this bonus, I teach you my secret Instagram strategy to get you in front of your target audience fast.  This can put you months ahead of the competition.

3rd Bonus:

Private, Members Only Facebook Group

You are not in this alone. With this bonus, you will have access to my private, members only Facebook Group for 12 Weeks. This will provide you a Community to share your launch experience with plus Accountability to make sure you stay motivated and on track.

4th Bonus:

Swipe File:
Most Frequently Sent Proposal Planning Email Templates

Get exclusive access to all of the emails that I use in my Proposal Planning process. When you pay in full you’ll get access to a Swipe File with my most frequently sent Proposal Planning email templates.
Inside The Proposal Planning Formula™, I teach you everything you need to know about starting and marketing your Proposal Planning business. But when it comes time to interact with the client and actually coordinate the proposal, you will have to spend time carefully crafting the perfect emails. I want to save you the time and headache of doing that by providing you with the templates I use everyday in my Proposal Planning business.

More Surprise Bonuses!

Money back guarantee

Plus you’ll be backed by our
Proposal Planning Formula Promise!

If you’re on the fence, we want to give you every opportunity to put the Proposal Planning Formula into practice and see how easy it can be to start offering AND marketing Proposal Planning services.

That’s why I am offering you a 60 day money back guarantee.

In 60 days you will have plenty of time to have added proposal planning to your assets and started your consistent proposal planning marketing strategy.

If at the end of 60 days, you don’t feel confident that the marketing strategies you have in place have put you on the path to success, simply reach out to me at michele@theheartbanditsacademy.com, show me you’ve put in the work, and I will return your investment.

Here is what you are getting when you enroll today

Proposal Planning Formula™

($2997 Value)

Includes

  • The Complete Proposal Planning Formula™ Training Program
    (5 Training Modules from adding Proposal Planning to Launching)
    Audio, PDF, SWIPE Files, & Templates
  • Repurposing Your Content – In this bonus, I teach you how to repurpose your wedding content into proposal planning content to save you time and money (Value $297)
  • Secret IG Strategy- With this bonus, I teach you how to get in front of your target audience fast (Value $97)
  • Private Members Only Facebook Group – With this bonus, you will receive 12 weeks of community + accountability (Value $297)
  • Swipe File: Most Frequently Sent Proposal Planning Email Templates – I send you templates of the most important emails I send to all of my clients from the conversion to planning stages (Value $497)
  • More surprise bonuses  

That’s a real world value of over $4185

But because I am super excited to welcome you into Proposal Planning Formula™, I am giving you the opportunity to enroll in Proposal Planning Formula today for the special introductory price of just

Proposal Planning Formula™

$797

($4185 Value)

FAQ's

Here are the questions our most successful students have asked before joining Proposal Planning Formula:

1) How much time do I have to commit to getting started?

Proposal Planning Formula is a self paced implementation plan so you can work whatever hours your schedule allows.

I make recommendations throughout the modules to keep you on track and moving forward, but you are able to choose how much time to dedicate to each action item.

But here’s the thing, so many wedding planners never get started launching Proposal Planning services because they don’t feel they have the time. But the reality is that the time it takes to build the actual framework to get started isn’t overwhelming. And once you get the framework in place, you simply have to schedule time in to market the services.

And here is the best part. Once you have the tools in place to market to a Proposer, it won’t feel scary or overwhelming anymore. In fact, it will feel easy and totally doable and you will find it manageable to schedule in the marketing time.

2) I am used to marketing to a bride, but I have no idea how to attract guys that are looking to propose. The thought of learning a completely new strategy seems daunting. How will I do this?

This is a common question and in fact, it is one of the biggest reasons people don’t get started. The good news is that in Proposal Planning Formula, I intimately introduce you to the Proposal Planning client that I have spent 10 years getting to know. Once you truly know and understand this client, I walk you through each marketing strategy STEP-BY-STEP, showing you how to use what you already know about marketing, and tweak it to speak to the client looking to propose.

You will feel confident and empowered in your ability to market to this client once you truly understand them. You will feel incredibly inspired to use your newfound marketing strategies and be excited about implementing them!

3) I already put on my website that I plan proposals and no one has inquired. Why would this course change anything?

I’m so happy you asked that! Stating that you plan proposals is a great start, but it is not enough. You have to show your target market you understand their pain, that you are an expert planner, and that you can use your extraordinary planning skills to transform their marriage proposal experience.

Proposal Planning Formula teaches you exactly how to do that. I teach you exactly who this client is, what their fears and concerns are, and then I show you the strategies that I have used for over a decade to successfully attract and convert a Proposal Planning client.

When you have a step-by-step implementation plan in your hands, you will begin to see how each step of launching your proposal planning services builds on each other. Adding Proposal Planning to your website is only one of many steps needed, and I will personally walk you through the other easy to implement steps.

Proposal Planning Formula is perfect for you if….

  1. You’re just getting started offering Proposal Planning services and you want to make sure you knock it out the park using a clear, easy to implement guide.
  2. You have attempted to add Proposal Planning services but you have not seen the successes you were hoping for.
  3. You are interested in adding Proposal Planning services but you do not know how to market to this client and you know you need a step-by-step guide to walk you through the process.
  4. You already know how to plan events and adding Proposal Planning is a natural extension of your already established talents and brand.
  5. You crave growth and you are ready to start earning an additional stream of revenue using a proven roadmap that will maximize your efficiency
  6. Your business has plateaued and you know you need to start offering a new service to diversify your income and increase your revenue.
  7. You are tired of chasing leads during off-season and the fact that proposal season is during that slow period excites you.
  8. You are willing to put in the work to increase wedding leads by reaching the wedding customer before they are even engaged.
  9. In fact, you are already spending several hours a month trying to achieve more wedding leads and you could use a fresh approach to do so.
  10. You are worried about how much time it will take to get started offering Proposal Planning services and you know that if you want to do this, you need a very clear implementation program that will move you through the processes and motivate you to finally launch!
  11. You feel overwhelmed about launching Proposal Planning services and really want accountability and a community to walk through this journey with you.
  12. You’re excited to try the Proposal Planning Formula. Even if you have tried and been unsuccessful before, you are currently feeling a new found excitement and sense of empowerment that you can do this; and that this time next year, you will be enjoying the fruits of your labor.
  13. You feel confident that you have 60 days to try it out; you do the work and start feeling confident that the marketing strategies you have in place have put you on the path to success or you contact me for a refund. Easy peasy!

If you said YES to 6 of the questions above, I can’t wait to see you inside of Proposal Planning Formula!

Proposal Planning Formula™

Proposal Planning Formula™

$797

($4185 Value)